German clothing store to open at Moerlein brewery

August 11, 2014 By Erin Caproni
Cincinnati Business Journal

The official supplier of lederhosen for the Munich Oktoberfest will open its flagship U.S. store this month at Christian Moerlein’s brewery in Over-the-Rhine.

Wiesnkoenig USA will be run by Annette Pfund de-Cavel in the Christian Moerlein Brewing Co. tap room, located at 1619 Moore St. The clothing line offers fashion forward interpretations of German dirndls and lederhosen along with traditional German Tracht clothing.

"Cincinnati with its great German heritage and funky OTR district seems the perfect city for us to start our USA operation," Pfund de-Cavel said via email. "On top of that, Cincinnati has the second largest Oktoberfest in the world, and Greg Hardman from the Christian Moerlein Brewery offered us a perfect space in his brewery in OTR."

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